The Black Hat SEO techniques can be defined in simple words that the Search engine optimization techniques used to get higher rank in any search engine using unethical manners and baseless ways. It further can be detailed:
on-page SEO is done using inappropriate methods, like hidden text, misleading alt tags on images,
use Irrelevant and misleading keywords,
content duplication,
link exchanges with irrelevant web sites,
The search engines rules and regulations are not followed,
Creation of contents in unethically etc.
However, some time ago few of these techniques were ok, but due to misuse of these many search engines had changed their algorithms, especially the Google is more proactive and are keep changing their programs to remove such type of sites. So, it is fact that these black hat SEO practices will actually provide short term gains in terms of rankings, but if you are discovered utilizing these techniques on your Web site, you run the risk of being penalized by Google. Black hat SEO basically is a short-sighted solution to a long term problem, which is creating a Web site that provides both a great user experience and all that goes with that.
Therefore, if you want your site to stay longer at top positions, then you should avoid, Adding keyword on your pages with any meaning less phrases and sentences, putting lists of keywords in white text on a white background in hopes of attracting more search engine spiders and using of doorway pages (these are fake pages mislead search engine spiders).
Remember, being site owner don’t push your SEO provider to bring your site at top in short time, believe me they can do it but and can earn handsome money from you, however, your website will be at high risk of being penalized at any time, because Black Hat SEO is tempting;, these tricks actually do work, temporarily. They do end up getting sites higher search rankings; that is, until these same sites get banned for using unethical practices.
We at LakhoSoft provide real search engine optimization service in which you web site will be getting popularity steadily and effectively
Thursday, March 6, 2008
Tuesday, February 12, 2008
White Hat SEO
White hat search engine optimization techniques are the one which are recommended by all search engines. These are the ways of SEO by which your site can achieve real popularity, consequently the real organic traffic. White hats SEO produce long lasting results and more over it can achieve trust of search engines.
So you are asking that, what is this White SEO?
It is a SEO technique of implementing the methods which are confirmed by search engine’s guidelines. In simple words, white hat SEO is:
Creating of contents for the users not for the search engines, Making contents easily reachable by spiders, Updating contents frequently, Let the people link with your site instead using auto linking form etc.
So you are asking that, what is this White SEO?
It is a SEO technique of implementing the methods which are confirmed by search engine’s guidelines. In simple words, white hat SEO is:
Creating of contents for the users not for the search engines, Making contents easily reachable by spiders, Updating contents frequently, Let the people link with your site instead using auto linking form etc.
Tuesday, January 29, 2008
What is Web Analytics and How it Helps a Website webmaster?
One of My clients was asking that how to read an analyticle report and what is this and what is that? From these questions, I thought to have write few notes about the analyticle reports which would be benificial for my clients and the readers of this blog.
Deffination:
A web analytics is a series of reports of quantitative indicator of the behavior of the visitors of the website. It tracks the movement of visitor and the reason of his/her visit. In other words, it provides the clear report of the performance of your website and the trends. From these reports and trends the website owner creates and implements more effective program to increase sales.
Web Analytics are based:
Collection of visitor’s data from logfiles, and
by tagging each webpage with a Javascript.
A third web analytics method is a combination of the two whereby more relevant data can be produced than what is possible with either of the two methods.
Web Analytics Terms:
Number of visits means that how many visitors landed on any page of your website from any source. In the case of log files of server, it will log several files for each visit, while the page-tagging script will only consider the page as a whole seen by the visitor. In either case, each web analytics data will clearly identify if the visitor is new or has come before.
Page Views means different for the two web analytics methods. While tagging script considers the whole page as one request, the logfile on the other hand will record multiple hits (one for each file, including images, .js and .css) within a single page-view.
Hits denotes requests for files from server and is recorded only in logfile.
Unique visitors means new visitors, it is noticed by logfiles as well.
The length of time a visitor spends in seeing a website.
The keyword phrase used to arrive at the website.
The unique IP address and therefore the country from where the visits generated
Visits duration
Files type etc
Data transfer to and from the server is always recorded in server’s logfile with clockwork precision. And these files can be easily viewed in web analytics programs such as Webalizer, Awstats, etc. which analyze raw logfile data and portray valuable visitor information in easy-to-follow graphics.
What is difference between Logfile and Page Tagging:
Logfile analysis is usually already available in the server. Page tagging is an outsourced option, which means that visitors’ data is captured by provider’s remote server.
Logfile analysis can be viewed only in provider’s website, while Google Analytics and ClickTracks are examples of page-tagging web analytics.
Since page tagging requires javascript to be installed on every webpage, there is always a possibility that some visitors’ browsers do not allow the script to run. Whilw logfiles have no such issue.
Logfiles enter transfer of all files, including images and scripts, and therefore certain parameters like hits and page views are not as accurate as with page-tagging web analytics.
While logfiles record visits by search engines, page tagging does not.
Logfile web analytics record failed visits too. Page tagging takes a request into account only when a webpage is successfully displayed.
Web analytics is a type of feedback from visitor which is available all times. These reports are a great source by which you can analyze relative strength and weakness of your website. From these, you can find which pages are most visited and which keywords are more related to your web site.
Deffination:
A web analytics is a series of reports of quantitative indicator of the behavior of the visitors of the website. It tracks the movement of visitor and the reason of his/her visit. In other words, it provides the clear report of the performance of your website and the trends. From these reports and trends the website owner creates and implements more effective program to increase sales.
Web Analytics are based:
Collection of visitor’s data from logfiles, and
by tagging each webpage with a Javascript.
A third web analytics method is a combination of the two whereby more relevant data can be produced than what is possible with either of the two methods.
Web Analytics Terms:
Number of visits means that how many visitors landed on any page of your website from any source. In the case of log files of server, it will log several files for each visit, while the page-tagging script will only consider the page as a whole seen by the visitor. In either case, each web analytics data will clearly identify if the visitor is new or has come before.
Page Views means different for the two web analytics methods. While tagging script considers the whole page as one request, the logfile on the other hand will record multiple hits (one for each file, including images, .js and .css) within a single page-view.
Hits denotes requests for files from server and is recorded only in logfile.
Unique visitors means new visitors, it is noticed by logfiles as well.
The length of time a visitor spends in seeing a website.
The keyword phrase used to arrive at the website.
The unique IP address and therefore the country from where the visits generated
Visits duration
Files type etc
Data transfer to and from the server is always recorded in server’s logfile with clockwork precision. And these files can be easily viewed in web analytics programs such as Webalizer, Awstats, etc. which analyze raw logfile data and portray valuable visitor information in easy-to-follow graphics.
What is difference between Logfile and Page Tagging:
Logfile analysis is usually already available in the server. Page tagging is an outsourced option, which means that visitors’ data is captured by provider’s remote server.
Logfile analysis can be viewed only in provider’s website, while Google Analytics and ClickTracks are examples of page-tagging web analytics.
Since page tagging requires javascript to be installed on every webpage, there is always a possibility that some visitors’ browsers do not allow the script to run. Whilw logfiles have no such issue.
Logfiles enter transfer of all files, including images and scripts, and therefore certain parameters like hits and page views are not as accurate as with page-tagging web analytics.
While logfiles record visits by search engines, page tagging does not.
Logfile web analytics record failed visits too. Page tagging takes a request into account only when a webpage is successfully displayed.
Web analytics is a type of feedback from visitor which is available all times. These reports are a great source by which you can analyze relative strength and weakness of your website. From these, you can find which pages are most visited and which keywords are more related to your web site.
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